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#MakeThisGreg

Embracing chaos by turning Radio 1 Breakfast listeners’ ideas into real ads. 







Remarkably, Dua Lipa enjoyed the cover of her song. 



Greg's listeners wrote poster headlines too.
And this is how the campaign kicked off.




Awarded
Gold, The ARIAs 2020
Silver, EBU Connect Awards 2020

Team
Director: Eoin Glaister
Animation: Kyle Platts
CDs: Will Flack & Aaron Wilmer
Creatives: Stuart Gittings & Emma Brooke
 
 ☻
Running on Cargo